The
Reporter's Military Directory, an easy to use guide for the military
reporter, author and journalism student. The book contains of over 1,300 Air
Force, Army, Navy, and Marine public affairs offices from around the world,
with facts and figures on the military budget, and personnel statistics for
the different services. This handy reference eliminates the need to travel
through the internet maze of military offices on the DoD website. 256 pages. It sells
for $9.95 plus shipping and handling. *This price is only available for orders placed
directly with Effective Communication Strategies.
Orders can be placed online or by calling 480-425-8219
"Shock
and Awe News Reporters"
Don't
let your next interview catch you off-guard. With
this book, you'll learn:
• The who,
what, when, where, why, and how to do media interviews
with all types of news reporters...print and electronic.
• Why "No Comment" and stalling will get you
and your organization in trouble.
• The definitions of "On the Record," "Off the
Record," "Background," and "Trust Me."
• When to use Flagging, Bridging and Hooking
techniques effectively.
• Why bother doing news media interviews.
• Who you should select to be your company spokesperson?
• Forms to prepare you for each interview.
52 pages. It sells
for $7.95 plus shipping and handling.
Also available
in CD-ROM for $14.95. *This price is only available for orders placed
directly with Effective Communication Strategies.
Orders can be placed online or by calling 480-425-8219
"I
think Sadi Arabia Suks", is a compilation
of grade school kid's letters written to Lt. Col.
Phil Johnson while he was assigned to the Toint Task
Force, Southwest Asia, as a public affairs officer
in 1993. The kids ask a myriad of questions about
war in Iraq in a serious, humorous and compassionate
way. They also provide fascinating insights about
the things our youth think about, when they learn
the concept of war...its realities and consequences.
146 pages. It sells
for $9.95 plus shipping and handling. *This price is only available for orders placed
directly with Effective Communication Strategies.
Orders can be placed online or by calling 480-425-8219
In addition, Phil Johnson is available as a consultant to national and
international news operations who need assistance in getting through to the
most credible source for their military stories.
Shock and Awe News
Reporters is Johnson's second book. It provides
the Do's and Don'ts during interviews with news reporters.
Johnson and his associates are available to conduct individual or group
media training sessions in the Phoenix area or your place of business. The
course includes: lecture, three to seven recorded exercises with critique,
public affairs guidance/recommendations, and his Shock and Awe News
Reporters book. Rates are dependent on class size and the number and types
of exercises conducted. All instructors have a minimum of ten years
experience in media training and public affairs.
Call for more information 480-425-8219 or email
pjohnson65@hotmail.com.
The
Reporter's Military Directory, an easy to use guide for the military
reporter, author and journalism student. The book contains of over 1,300 Air
Force, Army, Navy, and Marine public affairs offices from around the world,
with facts and figures on the military budget, and personnel statistics for
the different services. This handy reference eliminates the need to travel
through the internet maze of military offices on the DoD website. 256 pages.
"Shock
and Awe News Reporters"
"I
think Sadi Arabia Suks", is a compilation
of grade school kid's letters written to Lt. Col.
Phil Johnson while he was assigned to the Toint Task
Force, Southwest Asia, as a public affairs officer
in 1993. The kids ask a myriad of questions about
war in Iraq in a serious, humorous and compassionate
way. They also provide fascinating insights about
the things our youth think about, when they learn
the concept of war...its realities and consequences.
146 pages.
In addition, Phil Johnson is available as a consultant to national and
international news operations who need assistance in getting through to the
most credible source for their military stories.